Paid Media Analyst
Overtime
This job is no longer accepting applications
See open jobs at Overtime.See open jobs similar to "Paid Media Analyst" MaC Venture Capital.Marketing & Communications, IT
New York, NY, USA
Posted on Nov 23, 2024
About Overtime
Overtime is sports for the next generation of fans. As both a publisher and an influencer, we've built the inclusive world of sports we all wish was the norm by giving a platform to our community to be seen AND heard. We produce original content across YouTube, Snapchat, and IGTV, as well as highly engaging short-form content on Instagram and TikTok. In just four years, we've amassed over 100 million followers across our social platforms and drive an average of over 3 billion video views each month.
Overtime is funded by top VC firms, industry leaders, and athletes, including Liberty Media Corporation, Andreessen Horowitz, Counterpoint Global (Morgan Stanley), Sapphire Sport, Winslow Capital, Bezos Expeditions, Spark Capital, Micromanagement Ventures (the family of the late David Stern), Black Capital, Blackstone Strategic Partners, Alexis Ohanian, Drake, Quavo and 40+ NBA and NFL stars including Carmelo Anthony, Kevin Durant and Trae Young. Over 6% of active NBA players have invested in Overtime.
What you'll do:
- Execute all aspects of Overtime’s media buys, including launching/trafficking, optimizing, and reporting/analysis across multiple social networks, ad servers and ad buying platforms
- Translate client requests into intelligent and successful campaign strategies
- Learn and demonstrate platforms expertise to help develop content distribution strategies for both internal and external stakeholders
- Help manage relationships with platform reps, publishers, and other third-party vendors to stay current with external ad products and features
- Continually help test and evaluate new strategies, tactics, and products to ensure evolution of our product offering
- Generate reports to showcase campaign performance and insights
- Act as a main strategic partner across the organization - representing Ad Operations/Paid Social within cross- functional discussions with Sales, Account Management, Measurement, Sales Operations etc.
Who you are:
- BA/BS required in Marketing, Advertising, Data Science, Analytics, or another related field
- You thrive in a fast-paced, deadline-oriented environment
- You are a highly organized and focused multi-tasker with strong attention to detail
- You have excellent verbal and written communication skills
- You are proficient in Microsoft Excel
- You have a curiosity to learn further about the media industry and digital/social advertising
- Familiarity with content, social publishing, Gen Z and Millennial audience behaviors
- Experience with ad operations or paid social work at another agency, ad tech, or media company is a bonus
- Enjoyment of sports is a bonus
- Passionate about our fans, community, and company mission
The expected base salary range for this position is $52,000-$56,000. Overtime also offers health benefits, a flexible vacation package and equity in the company!
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
This job is no longer accepting applications
See open jobs at Overtime.See open jobs similar to "Paid Media Analyst" MaC Venture Capital.