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Product Marketing Manager

Mighty Bear Games

Mighty Bear Games

Marketing & Communications, Product
Singapore · Singapore
Posted on Tuesday, November 21, 2023

We are on the lookout for more Bears to join us aboard Bear Force One!

 

We are seeking a dynamic and strategic Product Marketing Manager with a passion for technology and gaming. The ideal candidate will have a proven track record of successfully launching and promoting digital products.

 

  • Market Research: Conduct thorough market research to understand the gaming industry trends, customer preferences, and competitive landscape.
  • Product Positioning: Develop and refine the positioning and messaging of our games to differentiate them in the market.
  • Campaign Management: Plan and execute marketing campaigns across various channels, including digital, social media, and events, ensuring alignment with the company's brand and objectives.
  • Collaboration: Work closely with cross-functional teams, including product development, sales, and creative teams, to ensure cohesive and effective marketing strategies.
  • Content Creation: Oversee the creation of marketing materials such as trailers, ads, social media content, and promotional copy that effectively communicate the game's value proposition.
  • Analytics: Monitor and analyse the performance of marketing campaigns, using data to optimize future strategies.
  • Budget Management: Manage the marketing budget efficiently, ensuring maximum ROI.

 

Candidate Qualifications

 

  • 3+ years of experience in product marketing, preferably in the gaming or entertainment industry.
  • Strong understanding of the gaming market and passion for video games.
  • Excellent communication and presentation skills.
  • Proficient in marketing analytics tools and platforms.
  • Ability to work collaboratively in a team environment.
  • Creative thinker with strong problem-solving skills.
  • Passionate about gaming with an understanding of player behavior and preferences.

 

We are an equal-opportunity employer. We celebrate diversity and welcome applications from candidates wherever you may be, if the role does need to be in a specific location it’ll say so in the JD but we are remote by default. We are committed to creating an inclusive environment for all Bears. If you want to be part of a team committed to transparency and openness, then Bear Force One is the place for you!

We are always on the lookout for interesting people - even if your profile doesn’t meet all of the requirements, we'd love to hear from you!

Whether you’re new to the industry or have several years of experience, here are some pointers on things we look for at Bear Force One: http://bit.ly/MBG-HowToLandYourDreamGamesJob and when you’re ready, just click to apply!